tOm@kO's life ~*_*~

my friend ask me what do i mean for red sea in my previous post i guess my term a bit wrong in the sense that it should be red oceans instead of red sea.

let's see what red oceans means
Red Oceans are all the industries in existence today—the known market space. In the red oceans, industry boundaries are defined and accepted, and the competitive rules of the game are known. Here companies try to outperform their rivals to grab a greater share of product or service demand. As the market space gets crowded, prospects for profits and growth are reduced. Products become commodities or niche, and cutthroat competition turns the ocean bloody. Hence, the term red oceans.

well to me working in the Big firm you would be in the bloody red oceans where not much changes you can made. and most of the time you are not the one who made the call for any major decision. you are left with little choice especially when the economic is going down. they will tell you this and that and they are also trying to cut this and that out of your benefit. well the only reason which me myself would be staying in the red ocean would be to benefit more so i'm prepared for the blue ocean.

Blue oceans, in contrast, denote all the industries not in existence today—the unknown market space, untainted by competition. In blue oceans, demand is created rather than fought over. There is ample opportunity for growth that is both profitable and rapid. In blue oceans, competition is irrelevant because the rules of the game are waiting to be set. Blue ocean is an analogy to describe the wider, deeper potential of market space that is not yet explored.

in conclusion to me anything outside the big firm is blue ocean :)

thanks for reading my crap this morning :P